Igalari yokuthenga i-Double Eleven, indawo yokuthenga eyongezelelweyo yaseTshayina kwi-Intanethi, yabona intengiso ekhulayo ekuvulweni kwayo ngoMvulo, apho iingcali zemizi mveliso zithi zibonise ukomelela kokusetyenziswa kwexesha elide kunye namandla phakathi kobhubhani we-COVID-19.

Kwiyure yokuqala ngoMvulo, ingeniso yeempawu ezingaphezulu kwe-2,600 igqithile kulo lonke usuku lonyaka ophelileyo.Iimveliso zasekhaya, kubandakanya inkampani yezemidlalo i-Erke kunye ne-automaker SAIC-GM-Wuling, babone imfuno ephezulu ngeli xesha, utshilo uTmall, iqonga lokuthenga elikwi-Intanethi le-Alibaba Group.

I-Double Eleven shopping gala, ekwabizwa ngokuba yi-Singles Day shopping spree, yindlela eyaqalwa liqonga le-e-commerce lika-Alibaba ngoNovemba 11, 2009, esele yaba ngowona msitho mkhulu welizwe wokuthenga kwi-intanethi.Ngokuqhelekileyo iqala ngoNovemba 1 ukuya kwi-11 ukurhweba abazingeli be-bargain.

I-JD enkulu ye-E-commerce yathi ithengise ngaphezulu kwe-190 yezigidi zeemveliso kwiiyure ezine zokuqala zegala, eqale kulo nyaka ngentsimbi yesi-8 ngokuhlwa ngeCawa.

Ukuthengiswa kweemveliso ze-Apple kwi-JD kwiiyure ezine zokuqala ze-gala kunyuke ngeepesenti ezingama-200 ngonyaka, ngelixa ukuthengiswa kweemveliso ze-elektroniki ezivela kwi-Xiaomi, i-Oppo kunye ne-Vivo ngeyure yokuqala zonke zadlula ezo zexesha elifanayo kunyaka ophelileyo, ngokutsho. kwi JD.

Ngokucacileyo, ukuthengwa ngabathengi baphesheya kwi-Joybuy, indawo ye-intanethi ye-JD yehlabathi jikelele, ngeli xesha linyuke nge-198 yeepesenti unyaka nonyaka, ogqithise ukuthengwa kwabo kuyo yonke i-Nov 1 kulo nyaka uphelileyo.

"I-spree yokuthenga kulo nyaka ibonise ukubuyiswa komsindo okuqhubekayo kwimfuno phakathi kobhubhane. Ukukhula ngokukhawuleza okunjalo kokuthengwa kwe-intanethi kukwabonise amandla elizwe ekusetyenzisweni okutsha kwixesha elide," kusho uFu Yifu, umphandi ophezulu kwi-Suning Institute of Finance.

Inkampani yabaCebisi i-Bain & Co iqikelele kwingxelo ethe xa kuthelekiswa nonyaka ophelileyo, inani labathengi abasuka kwizixeko ezikumgangatho ophantsi ezithathe inxaxheba kwigala yokuthenga kulo nyaka kulindeleke ukuba ligqithe elo lezixeko ezikwinqanaba lokuqala nelesibini.

Kwakhona, ukuya kuthi ga kuma-52 ekhulwini abathengi ekwenziwe uhlolisiso kubo baceba ukwandisa indlela abayisebenzisa ngayo imali ebudeni bendibano yemidlalo yeqonga yalo nyaka.Umyinge wenkcitho yabathengi ngexesha lomnyhadala wawuyi-2,104 yuan (i-329 yeedola) kunyaka ophelileyo, yatsho ingxelo.

UMorgan Stanley uphawule kwingxelo yokuba ukusetyenziswa kwabucala kweTshayina kulindeleke ukuba kuphindwe kabini ukuya kuthi ga kwi-13 yeebhiliyoni zeedola ngo-2030, okuya kudlula i-United States.

"Eqhutywa yile gala yokuthenga, iqela leemveliso ezinexabiso eliphantsi, ezityebileyo kuyilo, kwaye ezikwaziyo ukuhlangabezana nokuthanda kwabathengi abancinci ziye zavela, eziya kuthatha icandelo labathengi liye kwinqanaba eliphezulu lophuhliso, "Utshilo uLiu Tao, umphandi ophezulu ovela kwiZiko loPhando loPhuhliso lweBhunga leSizwe.

Yena Wei e Shanghai kunye Fan Feifei e Beijing igalelo kweli bali.